Tag Archives: CBC Radio Two

CBC Radio 2 lives up to its goal of not being interesting

CBC Radio 2 lives up to its goal of not being interesting

There was once a famous ad campaign where two car rental companies competed for the public’s business. Going up against HERTZ, the dominant number one dealer, prompted another company, AVIS, to use the brilliant line “We’re Number Two – We Try Harder.” For CBC Radio 2, the challenge is even greater. They must try harder […]

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